Olio E Osso Makeup Launch Campaign 




Celebrating the fun, vibrant worlds of each lip color, Colore Alto—Color High—came to life through delightful imagery, whimsical ingredient stories, and poetic reflections that captured the essence of the line and elevated their unique brand story.

















Product laydowns reflecting the purity of the ingredients in Olio E Osso’s products, inspired by landscapes of Italy and the Pacific Northwest. 



Still lifes reflecting the persona of Olio E Osso’s crema lipsticks and the human who wears them.





A high-hued interactive lookbook, transported our audience to another world where strong visuals, abstract messaging, immersive motion, and contemporary design choices surprised and delighted at every twist and turn.






BTS











































My Role – Art Director. Olio E Osso is arguably one of the first brands to earn the coveted “clean beauty” title. For the launch of their natural makeup line, there was a clear opportunity to break the mold of what’s expected in a crowded and competitive beauty market. Inspired by the Pacific Northwest and the Italian-American heritage of Olio E Osso, we honor authenticity, empowerment, and experimentation.

Agency:
Plastic Sunshine
Executive Creative Director: Cat Hyland
Art Director: Nastacia Chubinsky
Designer: Katy Lee
Writer: Abby Morgan
Senior Producer: Kelly Ford
Beauty Photographer: Mindy Byrd
Product Photographer: Brian Lincoln
Hair & Makeup: Kylie Sallee
Wardrobe Stylist: Pauline Kim
Prop Stylist: Margo Latka
Casting: Super Talent Co
Developer: Keith Rodri

Recognition: Communication Arts Web Pick